Agency life can be fast and furious. The right agency resource planning process will help you control the chaos. Deliver client-pleasing projects and boost billable hours, without overstretching your team.
"It's been five years we've been using Resource Guru here at Wunderman. I couldn't imagine us working without it."
Julián Mercado – Managing Director, Wunderman Thompson
Scheduling with spreadsheets is so last century. Revitalize your resource planning with fast, flexible scheduling. See who’s working on what and where issues might arise. Track capacity in real-time and assign the right teammate to every task.
If you can outsource it, there’s an agency for it. While the type of work may differ, every agency is trying to achieve the same thing – to satisfy their clients while keeping their agency profitable.
Agency resource management software can be a game-changer for overstretched teams that are repeatedly missing deadlines, blowing budgets, or losing staff to agency burnout.
Any of the agency types below can benefit from better agency resource planning:
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Resource management can have a positive impact on everything from project planning and execution, to agency profitability and employee satisfaction. It becomes even more important as your agency grows and takes on more projects and clients. Without effective resource management, it can be hard to allocate work strategically and manage your team’s workloads.
With proper resource management processes in place, agencies are able to:
Agency resource management software is designed to help agencies efficiently manage and allocate resources within projects.
Unlike agency project management software, resource management tools are less focused on tasks and timelines, and more focused on team capacity, workloads, and skillsets. They can help to streamline agency operations and workflows, enhance productivity, improve planning and forecasting, facilitate collaboration, and optimize resource utilization.
Agency resource management software provides a single source of truth for all aspects of resourcing, which, unlike most spreadsheets, is always up-to-date and easily accessible.
The right software will make it easier to do all of the following:
When it comes to agency resource management software, there are a lot of options to choose from. The right tool for you will depend on your agency team structure and how you organize your projects, but we recommend that you consider the following criteria:
By carefully evaluating these criteria, you can select the agency resource management software that best suits your needs. If you’re looking for something to help you manage project tasks and timelines in more granular detail, you may want to consider implementing an agency project management tool too.
Since Excel first came onto the scene in the 1980s, spreadsheets have been a tool of choice for project managers seeking more structure. They’ve come a long way since then – with Google Sheets offering a more modern, connected spreadsheet experience – but they still have numerous limitations.
Agency resource management software offers several advantages over spreadsheets:
Agency resource management software can play an important role in preventing agency burnout.
First and foremost, it helps by empowering managers to distribute workloads evenly among team members, ensuring that no one is overloaded with tasks.
Managers can track how much work each teammate has been assigned and how much time they spend on each project. They can then use this data to make informed decisions and reallocate resources to prevent overworking. When workloads are managed efficiently, employees are less likely to experience the stress and fatigue that lead to burnout.
Effective resource management also enables better time management, allowing employees to focus on high-priority tasks without being bogged down by administrative chores.
Agency resource management software can foster better communication and collaboration too, which leads to a more supportive work environment. This, in turn, can reduce the feelings of isolation that often accompany agency burnout.