{"id":1502,"date":"2018-03-15T11:21:54","date_gmt":"2018-03-15T11:21:54","guid":{"rendered":"https:\/\/resourceguru.wpengine.com\/?p=1502"},"modified":"2025-04-04T10:02:38","modified_gmt":"2025-04-04T10:02:38","slug":"publicis-hawkeye","status":"publish","type":"post","link":"https:\/\/resourceguruapp.com\/blog\/customer-stories\/publicis-hawkeye","title":{"rendered":"Publicis Hawkeye x Resource Guru: From reactive to proactive resource management"},"content":{"rendered":"<p><a href=\"https:\/\/hawkeyeagency.ca\/\">Publicis Hawkeye<\/a> is a marketing agency of over 300 people, headquartered in Dallas, Texas. With an impressive client list including Bridgestone, Red Bull and T-Mobile, they needed a way to effectively manage resources across their many ongoing projects.<\/p>\n<div class=\"quote quote--default quote--\"><div class=\"quote__text\"><p>\u201cBefore we used Resource Guru we had a very ad-hoc process. It was very reactive and it was just managed kind of by word-of-mouth and collaboration, but it was not consolidated, it was not uniform and it was not very easily shareable.<\/p>\n<p>I would recommend Resource Guru to other agencies. The flexibility allows for easy adoption across a wide variety of models.\u201d<\/p>\n<\/div><div class=\"quote__author\"><div class=\"quote__author__cite\"><cite><p><strong>Kirk DeCardenas<\/strong> <span>Digital Director<\/span> <span>Publicis Hawkeye<\/span><\/p><\/cite><\/div><\/div><\/div>\n<p>Fortunately, the issues Kirk was facing are now in the past. Publicis Hawkeye are now scheduling their <a href=\"https:\/\/resourceguruapp.com\/blog\/agencies\/agency-project-management\">projects<\/a> with Resource Guru, which lets them manage their team more effectively by taking control of their <a href=\"https:\/\/resourceguruapp.com\/blog\/agencies\/agency-resource-guide\">agency resource management process.<\/a><\/p>\n<p>Resource Guru is the <a href=\"https:\/\/resourceguruapp.com\/industries\/agencies\">agency resource scheduling tool<\/a> used by amazing agencies around the world. To find out more, sign up to our free trial today:<\/p>\n<p><span style=\"font-weight: 400;\"><div class=\"freetrial freetrial--text-light freetrial--alt\"><div class=\"freetrial__image\"><img loading=\"lazy\" decoding=\"async\" width=\"310\" height=\"286\" src=\"https:\/\/resourceguruapp.com\/blog\/wp-content\/uploads\/2024\/02\/free-trial-alt-310x286.png\" class=\"attachment-freetrial size-freetrial wp-post-image\" alt=\"\" srcset=\"https:\/\/resourceguruapp.com\/blog\/wp-content\/uploads\/2024\/02\/free-trial-alt-310x286.png 310w, https:\/\/resourceguruapp.com\/blog\/wp-content\/uploads\/2024\/02\/free-trial-alt.png 536w\" sizes=\"auto, (max-width: 310px) 100vw, 310px\" \/><\/div><div class=\"freetrial__text\"><h4>The #1 scheduling and time tracking tool trusted by thousands of project teams<\/h4>\n<p>Join thousands of project managers who have made scheduling a breeze.<\/p>\n<p><a class=\"button\" href=\"https:\/\/app.resourceguruapp.com\/\" rel=\"noopener\">Start Your Free Trial<\/a><\/p>\n<\/div><\/div><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Watch our video to see how Resource Guru helped Publicis Hawkeye manage their resources proactively.<\/p>\n","protected":false},"author":5,"featured_media":2087,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-tool.php","format":"standard","meta":{"_acf_changed":false,"content-type":"","mc4wp_mailchimp_campaign":[],"footnotes":""},"categories":[78,58,55],"tags":[],"class_list":["post-1502","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-stories","category-resource-management","category-agencies"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Publicis Hawkeye x Resource Guru: Customer success story<\/title>\n<meta name=\"description\" content=\"Watch our video to see how Resource Guru helped Publicis 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